22 September 2011
A message without all three factors taken into consideration, and then addressed, is destined to be a flop.
And what better way to demonstrate the fact than this video I happened across on Glenn Murray’s Google+.
Watch what happens when normal online behaviour is applied in real life.
26 August 2011
Copywriters produce thousands of words every day. Yet most copy doesn’t perform, despite being perfectly written.
Why?
15 July 2011
Google+ is the talk of the town. It’s hard, however, to understand exactly what it’s about with the avalanche of Google+ posts at the mo, many with conflicting views.
What exactly does Google+ do? And what does it mean for the future?
1 July 2011
Mr Untangle was in dire need of a new watch. Although a lovely number, it was falling to pieces. Luckily, it didn’t take long to find the right watch. Huzzah.
Of course, the links needed adjusting. And this is where our experience soured. How so?
17 June 2011
Once at the height of fashion, these 5 web design trends are now more common than Vodafone call drop-outs.
It’s not that they don’t look good. They’ve simply been overused. Your site will look like millions of others, and you’ll come across as unoriginal.
Check out these five web design trends that belong firmly in 2010.
3 June 2011
Really, why would you want to keep a subscriber who is no longer engaged with your newsletter?
Open the door gracefully, and wish them luck.
If you don’t, you’ll not only leave a bad taste in your (now) ex-client’s mouth, they’ll most likely report you as SPAM just to get off your list. And rightly so.
22 February 2011
Taking the time to carefully think about and craft an influential blog comment isn’t always rewarded. At worst, it’s completely ignored.
So what’s the one thing you can change to have your comments repeatedly noticed, instantly giving you more authority?
11 February 2011
What happens when our expectations aren’t met? We become upset. And if there’s a sale at stake, we most likely won’t go ahead.
So what’s soy sauce got to do with improving your website’s usability?